Bursk, Edward C Greyser, Stephen A Kelley, Eugene J, ed <br/><br/>
Advanced cases in marketing management 

 - New Jersey  Prentice - hall inc.  1968 
 - xii,194p.; ill 22cm. 
 - Prentice - hall foundations of marketing series .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising agency<br/>Marketing (management)<br/>Marketing research