Murthy, D.B.N. <br/><br/>
Consumer and Quality 

 - New Delhi  New Age International P. ltd  2001 
 - xiii; 229p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Aggregate consumption<br/>Consumer behaviour - India<br/>India consumer behaviour<br/>K N Subrahamanaya Collection<br/>Major theories<br/>Various hypotheses