Bellur, V V Berkman, Herold W Lau, H F <br/><br/>
Reading in advertising management 

 - Mumbai  Himalaya  1988 
 - 492 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising management<br/>Advertising-management<br/>K N Subrahamanaya Collection<br/>Marketing<br/>Marketing<br/>Selling