McQuail, Denis, ed. <br/><br/>
Sociology of mass communication 

 - England  Penguin books  1972 
 - 477 p.; 20cm. 
 - Penguin modern sociology readings .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication - social aspects<br/>Mass communication<br/>Mass media<br/>Mass society