Holloway, Robert J Mittelstaedt, Robert A Venkatesan, M <br/><br/>
Consumer behavior  contemporary research in action 

 - Boston  Houghton mifflin company  1971 
 - 458p.; 22cm. 
<br/><br/><label>ISBN: </label>395046386 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer<br/>Consumer behavior