Greensted, C S Jardine, A K S Macfarlane, J D <br/><br/>
Essentials of statistics in marketing 

 - London  Heinemann ltd.  1974 
 - xi,257p.; 25cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Bayes' theorem<br/>Marketing<br/>Sampling<br/>Statistics