Multi -channel Marketing (Record no. 50955)

MARC details
000 -LEADER
fixed length control field 00572nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160608s9999 xx 000 0 und d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Tynan,Kevin B.
9 (RLIN) 111189
245 ## - TITLE STATEMENT
Title Multi -channel Marketing
245 ## - TITLE STATEMENT
Remainder of title Maximizing Market share with an Integrated Marketing Strateg
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Visin
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1994
300 ## - PHYSICAL DESCRIPTION
Extent 103p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element K N Subrahamanaya Collection
9 (RLIN) 109241
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market
9 (RLIN) 1632
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 2485
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
9 (RLIN) 6125
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales
9 (RLIN) 5528
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Selling
9 (RLIN) 13234
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 50955
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dr VKRV Rao Library Dr VKRV Rao Library     658.8 TYN G11287 08/06/2016 08/06/2016 Books