Indian consumer: One billion myths one billion realities (Record no. 53127)

MARC details
000 -LEADER
fixed length control field 00399nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160608s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470822302
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Srinivas, Alam
9 (RLIN) 114493
245 ## - TITLE STATEMENT
Title Indian consumer: One billion myths one billion realities
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. John Wiley and sons
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent 216
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Middle class consumers
9 (RLIN) 78346
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 53127
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dr VKRV Rao Library Dr VKRV Rao Library 29/04/2011   658.834 SRI G13545 08/06/2016 08/06/2016 Books