Rural Marketing Communications (Record no. 91796)

MARC details
000 -LEADER
fixed length control field 00507nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160906s9999 xx 000 0 und d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kothari,K.B
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Murty,A.G.K
110 ## - MAIN ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Indian Institute of Management.
245 ## - TITLE STATEMENT
Title Rural Marketing Communications
245 ## - TITLE STATEMENT
Remainder of title Role of Opinion Leaders in Fertiliser Promotion / K.B.Kothari and A.G.K.Murty
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Ahmedabad
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. IIM
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1969
300 ## - PHYSICAL DESCRIPTION
Extent 76p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Agriculture
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Fertiliser Marketing
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 91796
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dr VKRV Rao Library Dr VKRV Rao Library 06/09/2016   D338.1462 KOT M GD9011 06/09/2016 06/09/2016 Reports