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1.
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Consumer behaviour selected readings by Series: Penguin modern management readings
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: England ; Penguin books ; 1971
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 339.47 CON.

2.
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The business of advertising by Series: Professional perspectives in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Longman group limited ; 1974
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 659.1 JON.

3.
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Media and family planning by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge ; Ballinger publishing co. ; 1974
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 363.960973014 UDR.

4.
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Oligopoly an empirical approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lexington ; Lexington books ; 1972
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 338.523 SHE.

5.
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Marketing projects and activities by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; McGraw-Hill book company ; 1970
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 658.8 RIC.

6.
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Advertising and socialism the nature and extent of consumer advertizing in the Soviet Union, Poland, Hungary and Yugloslavia by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Macmillan press ltd ; 1974
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 659.1042 HAN.

7.
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Propaganda, polls and public opinion are the people manipulated by Series: Inquiry in to crucial American problems
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey ; Prentice-hall, inc. ; 1977
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 303.38 MIT.

8.
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Lexicon of economics by Series: Social science lexicons
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Routledge ; 1988
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 330.03 DEA.

9.
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Industrial economics and Organisation theory and evidence by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; Oxford university press ; 1991
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 338.6 HAY M.

10.
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Advertising management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay ; D B Taraporevala Sons and co. private ltd ; 1965
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 659.1 BOY.

11.
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Managerial economics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood cliffs
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 658.5 DEA.

12.
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Handbook of business administration by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; McGraw-Hill ; 1931
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: V658.0202 HAN.

13.
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Electronic Marketing in 21st Century by
Edition: 1st
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai ; Himalaya ; 2001
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 658.8 GOP.