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1.
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Models of buyer behavior conceptual, quantitative and empirical by Series: Marketing management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Harper and Row publishers, Inc ; 1974
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 339.470 11 SHE.

2.
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Economics of marketing by Series: Occupational manuals and projects in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Gregg division/McGraw - Hill book company ; 1971
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 380.1029 KLA.

3.
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Industry under economic liberalization case of Indian electronics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Sage publications ; 1997
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: 333.793 209 54 JOS.

4.
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Networks, network externalities and market segmentation by Series: Working paper NO 124
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi ; DSE ; 2004
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: D330 CDE-120.

5.
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International Financial Integration through the Law of One Price by Series: Policy Research Working Papers-3897
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Washington D C ; World Bank ; 2006
Availability: Items available for loan: Dr VKRV Rao Library (1)Call number: D330 PRWP-3890.

6.
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Market Segmentation and Competition in Health Insurance by
Material type: Continuing resource Continuing resource
Publication details: Journal of Political Economy ; 2024
Online resources:
Availability: Items available for reference: Dr VKRV Rao Library: Not for loan (1).